10/05/2006
iPod Nano Commercials
Apple posted a downloadable QuickTime movie of the new iPod Nano ad on their website. You've probably already seen the ads on TV. If not, it's a slight departure from Apple's standard black silhouette dancer ads.Although these ads still feature a silhouette dancer, their focus is more on the new colors of the iPod Nano and less about the dancer. It's a very clever way to both evolve their iPod creative campaign and emphasize the new product colors.
And what iPod ad would be complete without a terrific soundtrack? The song featured in this commercial is called The Audience is Listening by Cut Chemist.
Marketing is definitely one of Apple's strengths. Sony could really use some talent like that right now. The Sony PSP ads have to be some of the worst tech ads on television. The advertising company TBWA/Chiat/Day is the brainchild behind all of Apple's iPod ads. Now Apple just needs to take that same creative energy and channel it in to their laptop and desktop computers ad.
digg it | methodshop
Labels: ipod
Post a Comment
permanent link |
10:25 AM
|
MethodShop.com
|
MethodShop.com
I think they should have a contest where Mac users make their own 30 second commercials that address the misconceptions people have about Macs, and show how and what they use them for.
That being said, I thought that iPod commercial was pretty cool. They can do that sort of thing with the iPod because, while it technically is a computer, it really only serves one purpose, listening to music (yes, I know it's also a hard drive but they don't even need to advertise that - yet).
The Mac needs to be sold in a different way.
That being said, I thought that iPod commercial was pretty cool. They can do that sort of thing with the iPod because, while it technically is a computer, it really only serves one purpose, listening to music (yes, I know it's also a hard drive but they don't even need to advertise that - yet).
The Mac needs to be sold in a different way.
[*] posted by 
: September 15, 2005 10:24 AM
: September 15, 2005 10:24 AM
Hey, I think it's great that Apple is successful on the level they are. But let's face it, if Macs start getting too popular, won't we run the risk of drawing the attention of hackers and people that make nasty little viruses? I have never been sure, but I often think that a large part of why we don't have a problem with virsuses is because we are the "little fish." More popularity may prove to be our downfall.
Just a thought....
Just a thought....
[*] posted by : September 20, 2005 11:27 AM
: September 20, 2005 11:27 AM
Hi, can anyone tell me who did the music for the ipod nano commercial?
Thanks!
Thanks!
[*] posted by : September 21, 2005 10:41 PM
: September 21, 2005 10:41 PM
It's called Gimme That. The name of the artist is The Resource. You can get it at iTunes (of course)!
[*] posted by : September 24, 2005 10:56 PM
: September 24, 2005 10:56 PM
I don't know who directed these spots but they are a complete rip-off of Olivier Gondry's Tiga video!!!
(and I know Olivier did not direct these ipod spots)
What a shame.
(and I know Olivier did not direct these ipod spots)
What a shame.
[*] posted by : September 16, 2006 7:55 PM
: September 16, 2006 7:55 PM
Brilliant marketing, thanks for the song name, I'll admit it, I saw the commercial and bought one an hour later.
[*] posted by : September 18, 2006 5:53 PM
: September 18, 2006 5:53 PM
excellent TV ad. good music with cool visual effects are sure to draw attention
[*] posted by : September 21, 2006 2:56 AM
: September 21, 2006 2:56 AMPost a Comment
Links to this post:
YouTube
prevents viewers from downloading files off their site. But there
are ways around this. Here's a step-by-step tutorial on how to
rip video files off YouTube.com and convert them for your Video
iPod.
Wicked Lasers named their new flashlight the TORCH... and for good reason. The "TORCH" is technically a flashlight. It looks like a flashlight. Operates like a flashlight. But this is no ordinary flashlight. The TORCH is so bright that its beam can ignite flammable objects as fast as fire. 
The average teenager these days probably has no idea who poor old Wilford is. But if you grew up during the 80's, then you probably remember Wilford from movies like Cocoon, The Natural and his many Quaker Oats Oatmeal commercials. Does Wilford Brimley really look like a cat? You decide.
As Twitter continues to gain in popularity and users, those of us already on Twitter might find ourselves in a position where we have to explain Twitter to a non-techie type person like Grandma. So what do you say when someone asks you something silly like "What is the Twitter?" or "Are you taking the Twitter?"
Bugs tend to freak us out. Mosquitoes, spiders, wasps, centipedes... you name it. If it crawls, bites or buzzes anywhere near our faces, then we squirm, swat and run. But what's worse than a little bug crawling on or biting you? How about a really, really big one? Here are some of the biggest bugs on Earth. Enjoy!. 
Instead of having to go to a separate site or use a specific application like Second Life, ROCKETON turns the entire Internet into a virtual world for browser based avatars. 
If you're looking for an inexpensive, lightweight pair of earbuds with fantastic bass, then Radius' Atomic Bass earbuds are the earbuds of your dreams.
In a time when so-called MC's rap about their bank accounts or invent the latest dance craze to sell records, Lupe Fiasco is on the other side of the spectrum. It's refreshing to find a mainstream rapper dealing with non-commercial issues with the passion and sheer lyrical skill that Lupe exemplifies.
Want
to upgrade the RAM in your
Mac Mini? You can definitely save a few bucks by buying a stripped
down Mac Mini and upgrading the RAM yourself. But before you
can install that extra RAM, you'll need to take a walk down to
your local hardware store and grab a couple putty knives.
Need
something to watch on your iPod or iPhone? Here's a tutorial that
explains how to use a program called Handbrake to rip DVD's
into iPod compatible MPEG-4 video files.
Is a weak arm or physical stamina keeping you from taking your Nintendo Wii gaming experience to the next level? Perhaps you should look into getting the Nintendo Wii Nunchuck Controller. This accessory adds even more innovation to the next generation of gaming and does it all with less physical movement.
Are
you trying to eject your iPod from your computer but the "Do
Not Disconnect" won't go away? Don't worry, this is a common
problem with a fairly easy solution.
So
Napster's gone pay, KaZaA is chock-full of viruses and spyware,
and you need someplace to get your file sharing on. Luckily
for you, there's BitTorrent! Here's a
tutorial to get you started. 
